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Best ways to boost e-commerce page conversions in 2021
January 19, 2021
Sales page conversion rates average about 2 percent. This means that for every 100 visitors, two new customers can be expected. And honestly, that’s a pretty

How retailers can help shoppers find the best gifts for their loved ones
December 22, 2020
The holiday season is here us and businesses are hoping that months and months of planning and marketing efforts will pay off and that their

3 Golden Rules of Successful Sales Sites
December 22, 2020
Many retailers offer excellent products or unique services but fail to effectively present them to visitors of their sites. Big and established businesses, as well

Personalized advertising: Where to start?
December 22, 2020
Making advertising relevant to the recipient’s interests, wants, and needs is the first step toward a better online user experience. For marketers, this is also